Design Tools
Essential tools for building a website.
Adobe Color Wheel
Adobe Colorwheel is a free tool to help you choose a color palette for your website. Enter a color code to see various color combinations or upload a photo to extract colors. You may have to purchase an Adobe plan to save a color palette.
Adobe Express
Another free tool from Adobe is Adobe Express. Formerly Spark and Photoshop Express separately, the two tools were combined to create an image and graphics creation and edition tool. Unlock additional features when you purchase any Adobe plan.
Canva
Like Adobe Express, Canva is an online design platform that allows you to create amazing graphics for your website, social media, and even print! Use it for free or upgrade for additional features.
LambdaTest
See how your website looks on any platform, browser or device.
Financial
Keeping track of the financial picture is an integral part of running a business.
Wave Accounting
Wave Accounting is a complete and powerful, almost-free accounting platform to keep track of income and expenses, invoice customers, and get paid. Wave charges standard credit card processing fees to accept payments online, but most other features are free.
Hosting Providers
Where you host your website can make a difference in speed a reliability.
Dreamhost
I’ve been with Dreamhost for years and rarely experienced any problems. Their support is top-rate and can help you through any issue. I receive a commission when you use my link to sign up, but I’d recommend them anyway.
Marketing
Getting your business seen is key to success.
Flodesk
Flodesk enables you to create beautiful marketing emails. You’ll get 50% off for the first year of your Flodesk monthly subscription when you use my link to sign up, or use code ARLEEN50 when your free trial ends. I get a commission when you use my link.
Plugins
Plugins enable you to add features and design elements to your website, and connect it to third-party services you use, such as email marketing platforms.
Most plugins can be found by searching in the WordPress respository, but some can only be gotten through the developers website.
Crocoblock
Crocoblocks offers a full suite of premium plugins for practically anything you want to add to your website, including ajax search, custom fields and dynamic data display, and more.
Purchase a single plugin or the full suite.
SEO Tools
Use these Search Engine Optimization tools to help your business get found on the web.
Google Analytics
Google Analytics is a free utility that provides comprehensive reports to enable you to make informed decisions based on traffic statistics and user behavior.
GTMetrix
Site speed is critical for ranking well in search. Use this free tool to see how well your site performs and get recommendations for where improvements are needed.
Ubersuggest
This free tool helps you research keywords in your industry. See what’s getting searched, how competitive it is, and what’s working for your competitors.